French Carmaker Citroen Partners with Indian EV Company BluSmart Mobility to Expand All-Electric Fleet

March 19, 2024

In a significant move toward sustainable mobility, French automotive giant Citroen has announced a strategic partnership with Indian electric vehicle (EV) company BluSmart Mobility. The collaboration aims to bolster BluSmart's all-electric fleet presence in India, furthering the nation's transition towards clean energy transportation.

The partnership, unveiled on Monday, marks a crucial step for both companies in navigating the rapidly evolving landscape of electric mobility. With climate change concerns mounting globally, there's a growing impetus on industries to embrace eco-friendly solutions, particularly in the automotive sector.

Citroen, renowned for its innovative automotive designs and commitment to sustainability, brings to the table its expertise in electric vehicle technology. BluSmart Mobility, a homegrown Indian firm, has been a trailblazer in the EV space, known for its pioneering efforts in providing zero-emission transportation solutions.

The collaboration aims to leverage Citroen's technical know-how and BluSmart's operational experience to expand BluSmart's fleet of electric vehicles across India. This expansion is expected to contribute significantly to reducing carbon emissions, combating pollution, and promoting cleaner air quality in urban centers.

Speaking about the partnership, a spokesperson for Citroen stated, "We are excited to join forces with BluSmart Mobility to drive forward the adoption of electric vehicles in India. This collaboration underscores our commitment to sustainability and aligns with our vision of a greener future for transportation."

BluSmart Mobility's CEO, expressing enthusiasm about the partnership, remarked, "Partnering with Citroen opens up new avenues for us to accelerate the electrification of mobility in India. Together, we aim to revolutionize the transportation sector by offering reliable, eco-friendly alternatives to traditional vehicles."

India has been witnessing a surge in electric vehicle adoption in recent years, fueled by government initiatives, growing environmental awareness, and advancements in EV technology. Partnerships like the one between Citroen and BluSmart are instrumental in driving this transition and propelling India towards a more sustainable future.

As the automotive industry continues to evolve, collaborations between established players and innovative startups become increasingly vital in addressing the challenges of climate change and fostering sustainable development.

The Citroen-BluSmart partnership signals a promising alliance poised to make a meaningful impact on India's electric mobility landscape, setting a precedent for future collaborations aimed at building a cleaner, greener world.